Client: The University of Wyoming

Helping Prospective Students Find and Choose Their Path

As part of a university-wide website overhaul, I partnered with the University of Wyoming to rewrite and rebuild 100+ academic program landing pages—crafting clear, compelling copy that highlights outcomes, admissions info, and what sets each program apart.

I owned the entire SEO strategy for the project, from keyword research to writing title tags, meta descriptions, and slugs. Once approved, I brought each page to life in the university’s CMS—ensuring every piece of content was search-optimized, student-focused, and ready to convert.

Links to work:

• Early Childhood Special Education Certificate Program Page

• B.S. in Psychology Program Page

• Entrepreneurship Minor Program Page

• B.S. in Mechanical Engineering Program Page

• M.S. in Artificial Intelligence

• Ph.D. in Marketing and Management Program Page

I’m happy to provide additional examples! Send me a note and let me know what you’re looking for.