Client: MasterClass
Smart, Searchable Content for a World-Class Learning Platform
At MasterClass, I wrote and researched hundreds of SEO articles designed to support the brand’s mission: making world-class instruction accessible to everyone. My work spanned a wide range of topics, including food, beauty, fashion, pets, film, writing, acting, personal development, professional development, and outdoor activities.
I delivered well-researched, search-optimized content with a voice tailored to each subject and audience. I also coordinated feedback, implemented edits, and collaborated closely with the editorial team to ensure a smooth transition from draft to publication.